Dramatisasi Abnormalitas Melalui Komposisi Visual Video Musik

Dramatization of Abnormality Through Music Video's Visual Composition

Authors

  • William Sanjaya Universitas Bunda Mulia

Keywords:

composition, dramatization, abnormality, music, video

Abstract

Visual composition is one of cinematography elements that functions as an impression through an image. "Birds of A Feather" is a music video that has the application of visual composition in building the impression of abnormality in all its scenes, thus helping to convey the message of the song. This study focuses on the discussion of the application of visual composition in building the impression of abnormality in the scenes in the music video "Birds of A Feather". This study uses a qualitative method with a purposive sampling approach. The theory used is cinematographic composition theory proposed by Gustavo Mercado, namely the rule of thirds with narrow looking room and visual imbalance. It is concluded that there is an application of visual composition in the form of the rule of thirds with narrow looking room and visual imbalance that dominates the frame, thus showing the impression of abnormality in the scene. The impression of abnormality is shown in the incident when Billie sings with a smile and calmness in the midst of an unfavorable situation. Billie is attracted by the force that makes her fall and be pushed.

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Author Biography

  • William Sanjaya, Universitas Bunda Mulia

    Working more than 5 years, William has done a lot of commercial, music video, and documentary projects. Other than that, he has won several awards for his latest short films in several national film festivals such as Best Cinematography in Communication Awards, Best Short Film in ITEM 2018 and Adiwarna 2019 Best Short Film.

    Now, he is a interactive design lecturer at Bunda Mulia University.

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Published

2025-04-30

Issue

Section

Articles

How to Cite

[1]
“Dramatisasi Abnormalitas Melalui Komposisi Visual Video Musik: Dramatization of Abnormality Through Music Video’s Visual Composition”, Visualita, vol. 13, no. 2, pp. 205–229, Apr. 2025, Accessed: May 08, 2025. [Online]. Available: https://ojs.unikom.ac.id/index.php/visualita/article/view/14924