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Analysis of the Influence of Online Promotion, Product Packaging and Price on Purchasing Decisions with Price as a Moderating Variable: Study: Home Culinary Industry "Cau Nugget", Bandung City. JURISMA [Internet]. 2023 Apr. 30 [cited 2025 Apr. 21];13(1):49-58. Available from: https://ojs.unikom.ac.id/index.php/jurisma/article/view/9380