STUDI STRATEGI PENINGKATAN DAYA BELI MASYARAKAT DIBEKASI. JURISMA : Jurnal Riset Bisnis & Manajemen, [S. l.], v. 7, n. 2, p. 181–189, 2017. DOI: 10.34010/jurisma.v7i2.461. Disponível em: https://ojs.unikom.ac.id/index.php/jurisma/article/view/461. Acesso em: 21 apr. 2025.