Jurnal Common https://ojs.unikom.ac.id/index.php/common <table style="width: 100%;"> <tbody> <tr> <td style="width: 100px; padding: 5px; vertical-align: top;"><img src="/public/site/images/admin/cover400px.png" width="318" height="457"></td> <td style="padding: 5px; vertical-align: top; font-size: .8em;"><strong>Common: Jurnal Program Studi Ilmu Komunikasi FISIP Unikom</strong> is an academic journal published by Communication Science Department Faculty of Social and Political Science Universitas Komputer Indonesia. Publish twice a year in June and December.&nbsp;The Common Journal contains articles from research and opinions about actual communication contexts, intrapersonal communication, interpersonal communication, group communication, organizational communication, mass communication, and others.</td> </tr> <tr> <td style="padding: 5px; font-size: .8em;" colspan="2">All articles are expected to be written concisely, well organized, and clear. Every article sent will pass the review process by the <em>mitra bestari</em> (peer reviewers). It is a double-blind review, which is a review process that the <em>mitra bestari</em> (peer reviewers) do not know the identity of the author, and the author also does not know the <em>mitra bestari&nbsp;</em>(peer reviewers) identity.</td> </tr> <tr> <td style="padding: 5px; font-size: .8em;" colspan="2">Since Februari 2022, Program Studi Ilmu Komunikasi UNIKOM and <a href="//iski.web.id" target="_blank" rel="noopener">Ikatan Sarjana Komunikasi Indonesia (ISKI)</a> signed an agreement to support Common for 5 years. Visit <a title="MoU IK Unikom &amp; ISKI" href="https://drive.google.com/file/d/12qCM_Eotct68N2J7BtGuW6SndC97O2jA/view?usp=sharing" target="_blank" rel="noopener">this link</a> to read the agreement document.</td> </tr> <tr> <td style="padding: 5px; font-size: .8em;" colspan="2">e-ISSN: <a href="http://u.lipi.go.id/1490755736" target="_blank" rel="noopener">2580-6386</a></td> </tr> <tr> <td style="padding: 5px; font-size: .8em;" colspan="2">p-ISSN: <a href="http://u.lipi.go.id/1540873202" target="_blank" rel="noopener">2654-9271</a></td> </tr> </tbody> </table> <p style="margin-top: 20px;"><strong>In Association With:</strong></p> <p style="margin-top: 20px;"><a title="Ikatan Sarjana Komunikasi Indonesia" href="https://iski.web.id/" target="_blank" rel="noopener"><strong><img src="/public/site/images/admin/logo_iski.png"></strong></a></p> <p style="margin-top: 20px;"><strong>Indexed By:</strong></p> <p><a href="http://garuda.ristekdikti.go.id/journal/view/14076" target="_blank" rel="noopener"><img src="/public/site/images/melly/Garuda.png"></a><a title="Jurnal Common di Google Scholar" href="https://scholar.google.co.id/citations?user=oDqRxAkAAAAJ&amp;hl=id" target="_blank" rel="noopener"><img src="/public/site/images/melly/googlescholar1.png"></a></p> <p><a title="Jurnal Common di BASE" href="https://www.base-search.net/Search/Results?lookfor=https%3A%2F%2Fojs.unikom.ac.id%2Findex.php%2Fcommon&amp;type=all" target="_blank" rel="noopener"><img src="/public/site/images/admin/base_logo_kl.png" width="192" height="74"></a>&nbsp;&nbsp;&nbsp;&nbsp;<a title="Jurnal Common di Crossref" href="https://search.crossref.org/?q=2580-6386&amp;from_ui=yes" target="_blank" rel="noopener"><img style="width: 192px;" src="https://assets.crossref.org/logo/crossref-logo-landscape-200.svg" alt="Crossref logo"></a></p> Program Studi Ilmu Komunikasi Universitas Komputer Indonesia en-US Jurnal Common 2654-9271 PELANGGARAN INEWS SIANG RCTI DAN LIPUTAN 6 SCTV TERHADAP ATURAN KOMISI PENYIARAN NOMOR 12 TAHUN 2020 https://ojs.unikom.ac.id/index.php/common/article/view/5609 <p><em>The Covid 19 pandemic also created an infodemic phenomenon that made the existence of reliable sources of information such as television as a mass media very important. This research focuses on news programs as one of the containers of information in television and its correlation to the state of the Covid 19 virus. The rules on Covid 19 for television itself are covered by the Central Broadcasting Commission Decree No. 12 of 2020. Based on the rule accompanied by the theory of mass media and the Law of the Republic of Indonesia No. 32 of 2002 on Broadcasting, researchers created six analysis units used to detect violations in two news programs, namely Seputar Inews Siang RCTI and Liputan6 SCTV. The method used is quantitative content analysis by making observations to the second episode of the program from April 5, 2021 to April 11, 2021. It found that there was still a violation of more than one analysis unit for both programs with mutual violations in the form of the absence of information related to sterilization and health protocols by all parties involved in the production process.</em></p> Alwan Husni Ramdani Salma Hanifah Dyanti ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 1 17 10.34010/common.v6i1.5609 THE ROLE OF PARENTS' INTERPERSONAL COMMUNICATION IN FOSTERING POSITIVE BEHAVIOR IN DEAF CHILDREN https://ojs.unikom.ac.id/index.php/common/article/view/7077 <p><em>Interpersonal communication between parents and deaf children is needed in fostering positive behavior in children. The quality of the relationship that parents give to their children can determine the moral quality and personality of the child. This study aims to determine, describe how the interpersonal communication of parents who have deaf children can form positive behavior. The type of research used by the researcher is descriptive qualitative, the data source uses non-probability sampling with the sampling technique used is snowball sampling. The results of this study indicate that the 3 key-informants have different ways of teaching deaf children, but still produce positive behavior, deaf children become independent, openness between parents and children, self-confidence of deaf children in interacting with other individuals. built by parents produce positive behavior for children who are deaf. Not being able to use sign language is not one of the obstacles in teaching deaf children to communicate, with body movements and facial expressions as non-verbal language can still make children understand and balanced with verbal language such as using oral in communicating makes children can adapt to the community environment, and have positive behavior.</em></p> <p><em>Key</em><em>&nbsp;W</em><em>ords</em>&nbsp;:&nbsp;<em>Interpersonal Communication, parents, deaf children, interaction adaptation theory</em></p> Debvi Nur Aprianti Hairunnisa Hairunnisa Annisa Wahyuni Arsyad ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 18 29 10.34010/common.v6i1.7077 PENGARUH KOMUNIKASI ENDORSER PADA MEDIA INSTAGRAM TERHADAP BRAND AWARENESS https://ojs.unikom.ac.id/index.php/common/article/view/7059 <p><em>Nowadays, the development of technology is increasingly advanced, many business people use digital platforms as marketing strategy tools. The unlimited flow of information about space and time has an impact both positively and negatively. The emergence of internet technology that is growing rapidly affects the use of social media among the public. Social media is a real form of technological advancement from the development of new media. Social media is an online based media that allows to interact with each other. One stage of marketing products by growing brand awareness for consumers Brand awareness is the ability of consumers or prospective consumers in remembering a brand. One way he does it is endorsment. The current endorsment phenomenon on social media is a development of marketing communication. Endoser usually comes from celebrities or famous figures who have fame in society, this is what businesses use in attracting consumers. The purpose of this study was to find out the Influence of Endoser Communication on Instagram media on Brand Awareness. Research methods used quantitatively. Samples used as many as 45 respondents. From the calculation results using SPSS 22 known correlation coefficient value (r) of 0.418 which means that the level of relationship between endoser communication and brand awareness is moderate and positive. The results showed that there is a significant influence between edoser communication on brand awareness, this is evidenced by the significance value of 0.004 &lt; 0.05 and the known t test t calculated 3,030 &gt; t table 2.016 and the influence of endoser communication on buying interest is 0.175 which means the amount of independent variable influence in influencing dependent variables is 17.5% while the remaining 82.5% is influenced by other variables.</em></p> Intan Anggraeni K. Y.S. Putri ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 30 40 10.34010/common.v6i1.7059 LEADERSHIP STYLES IN ETHICAL DILEMMAS https://ojs.unikom.ac.id/index.php/common/article/view/7458 <p><em>Having an important role in an organization, leadership style is one of the determining things in the success of the organization. However, being part of a country based on laws and customs makes leadership often tied to existing ethics, so the term ethical leadership emerges. The purpose of this article is to explore and examine more deeply the basic differences between ethical and unethical leadership styles in an organization. By using a literature review approach and a review of social exchange theory and social identity theory, the observations show that ethical leadership is associated with two dimensions, namely moral person and manager morale with additional characteristic components such as fairness, integrity, ethical guidance, people-orientation, power-sharing, clarification. roles, and concern for sustainability. Then the unethical leadership is shown in two leadership categories, namely the hypocritical leader characterized by hypocrisy, and the ethically neutral leader characterized by self-oriented nature.</em></p> Meyla Tazqiya Rakhma Salma Nisrina Nur Fadhilah Fahmi Muhammad Zhillani Neni Yulianita ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 41 57 10.34010/common.v6i1.7458 ANALISIS STRATEGI KOMUNIKASI PEMASARAN DALAM VIDEO ENDORSEMENT INFLUENCER ARIEF MUHAMMAD DAN TASYA FARASYA DI INSTAGRAM FEEDS https://ojs.unikom.ac.id/index.php/common/article/view/7286 <p><em>The high number of Instagram users caused many producers of goods and services choosing to promote their products through endorsement services carried out by social media influencers. This marketing strategies using influencers is so important because it can help producers of goods and services to create a positive product image by word of mouth and can meet business goals between the two parties. Based on this phenomenon, this study aims to determine the marketing strategies used by Influencers Arief Muhammad and Tasya Farasya, then comparing the number of likes and comments in endorsement videos uploaded on Instagram Feeds that using three types of marketing strategies, namely boasting of company, discount codes, and use of product, both verbally and non-verbally. This study observed as many as 57 endorsement video content obtained from the calculation of the Slovin’s formula, and the hypothesis was testing by using descriptive quantitative content analysis methods and non-parametric inferential statistics. The data collection in this study was carried out by observing the upload of influencer's endorsement videos on the use of marketing strategies in Instagram Feeds which were then coded using a coding book.</em></p> Tifanny Hertantiningsih S. Kunto Adi Wibowo Ikhsan Fuady ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 58 70 10.34010/common.v6i1.7286 PENGARUH INSTAGRAM SEBAGAI MEDIA PEMBERITAAN COVID 19 TERHADAP TINGKAT KEPERCAYAAN MAHASISWA https://ojs.unikom.ac.id/index.php/common/article/view/7193 <p><strong>Abstract</strong></p> <p>Along with the pandemic, there is now a lot of news emerging about Covid-19 circulating on Instagram social media. The news is not immediately able to make someone wonder about the occurrence of a pandemic crisis. This type of research is quantitative explanative. The population of this research is students of Muhammadiyah University of Surakarta who use social media Instagram with a sample of 97 respondents obtained from the slovin formula with purposive sampling technique. Data collection techniques in the study were carried out through a survey with a questionnaire instrument. The data analysis technique used is simple linear regression data analysis between the independent variable Instagram as the Covid-19 news media and the dependent variable is the level of student confidence. The results of this study explain that Instagram as a media for reporting on Covid-19 has a significant effect on the level of student trust. The influence of Instagram as media coverage of Covid-19 on the level of student confidence is 38.6% with a significance of 0.000.</p> <p><strong>&nbsp;</strong></p> <p><strong>Keywords</strong> : Media, Covid-19 News, Instagram, Addiction Theory, Trust</p> <p>&nbsp;</p> Yanuba Nurmalinda Dian Purworini ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 71 83 10.34010/common.v6i1.7193 KOMUNIKASI ANTAR PRIBADI ORANG TUA DENGAN ANAK HUMBLEBRAG DI MEDIA SOSIAL https://ojs.unikom.ac.id/index.php/common/article/view/3269 <p><em>Interpersonal communication between parents and humblebrag children on social media.&nbsp;</em><strong><em>Introduction</em></strong><em>: Humblebrag is a behavior of someone who posts something good in the form of goods or activities that are being done on social media to show off but in a veiled way. If not addressed properly this humblebrag behavior can have a negative impact on children.&nbsp;</em><strong><em>Theory and </em></strong><strong><em>Methods</em></strong><em>: This study uses the symbolic interaction theory and phenomenology and uses qualitative research methods.&nbsp;</em><strong><em>Result</em></strong><em>: interpersonal communication between parents and children about the humblebrag phenomenon is very necessary to instill an attitude of empathy to children and so that children do not like to show off on social media</em></p> Yesi Andriani Nada Arina Romli ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 84 94 10.34010/common.v6i1.3269 MEANING OF ETHICAL MESSAGES USING SOCIAL MEDIA FOR STUDENTS IN THE ERA OF DIGITAL TRANSFORMATION https://ojs.unikom.ac.id/index.php/common/article/view/7537 <p><br><em>This research is motivated by the phenomenon of the rapid flow of information circulating on social media in the digital transformation era, and along with the decline in ethics among teenagers. In line with this, pesantren is a place where teenagers make self-improvement ranging from ethics to religious norms. The purpose of this study is to explain the motives, experiences, and meanings of ethical messages using social media. This study uses an approach approach with phenomenological theory which has the assumption that humans actively interpret their experiences by giving meaning to the things they experience. Data collection techniques used in this study were observation, in-depth interviews, and literature study. The informants in this study were 3 students and 2 alumni of the Darul Arqam Islamic boarding school as well as 4 resource persons from Islamic boarding school leaders, BK teachers, religious scientists, and technology experts. The results of this study indicate that the motive for ethical messages using social media is divided into two, namely the motive for maintaining the ethical attitude of students in accordance with the teachings of the Qur'an and Hadith. The motive because of the ethical message of using social media is that there are many bad influences that come from social media. The experiences experienced by students include negative experiences such as cyber bullying that makes it easy to be consumed by false information or hoaxes, and the positive experiences obtained by students are the fast flow of information on social media, students can easily get the information they ordered. Santri also interpret ethical messages using social media more carefully in social media, meaning that there are ethical messages that students can interpret and implement in the daily lives of students.</em></p> Zikri Fachrul Nurhadi Ummu Salamah Muhammad Ilham Fadhilah Yuni Dahlia Yosepha Mogot ##submission.copyrightStatement## 2022-08-03 2022-08-03 6 1 95 113 10.34010/common.v6i1.7537